STEAM (Scarborough Tourism Economic Activity Monitor) is a tourism economic impact modeling process that evaluates tourism from the ground up by incorporating local supply-side data, tourism performance metrics, and visitor survey insights.

It calculates the local economic impact of tourism, encompassing both overnight and day visitors, using various data sources such as visitor attraction figures, accommodation capacity, event attendance, occupancy rates, accommodation pricing, macroeconomic trends, visitor spending patterns, transportation usage, and tourism-related economic multipliers.

Below is the 2024 data for Huntingdonshire: